Ventuz adds some touch sensation to NIVEA anniversary

100 years and still looking spiffy – the German skin- and body-care brand NIVEA just celebrated its birthday.

For this occasion NIVEA invited a-class-customers, friends and celebrities on a cruise ship and took a little trip around the north sea.

To add a little touch-technology to the event, our friends from MediaScreen created a presentation on their great little multitouch-globe. The presentation consisted of 100 years of NIVEA advertisements, packaging design and brand communication. Images could be selected, dragged around and scaled up and down – the perfect combination between nostalgia and a smooth haptic experience, which NIVEA is best known for.

Main contractor: Make it real (Hamburg)
Additional Ventuz Design: PixelStar (UK)