|Date: 2nd February 2017|
|Customer: LG, Agency: Eric C&C, Location: Las Vegas|
|Technology: Data Visualization|
The future is in your household – that is the vision of leading IT company LG. Their press conference at this year’s CES in Las Vegas was all about the Internet of Things and how it can make our everyday lives easier. A multitude of devices were introduced, from smart refrigerators to robots. Another important topic was Wallpaper TV.
The creative agency Eric C&C was commissioned to create the high-end presentations that stretched across the entire width of the enormous stage. They used the Ventuz software suite to design sophisticated presentation content, using Ventuz Director as a control tool during the show to synchronize graphic animations with the appearance of devices on stage.
A special benefit provided by Ventuz was the ability to easily make last minute changes to the 4K content during rehearsals. Although the customer required a number of revisions, the stress level could be kept low and the project was realized to full customer satisfaction.